Trust is the foundation of our business, HIPE Packitoo believes that our customers' trust in the protection of corporate and personal data (data protection) is invaluable. HIPE Packitoo therefore complies with all data protection laws and is constantly striving to improve data protection.

This data protection policy informs you about the processing of your personal data in relation to the website hipe.packitoo.com

HIPE Packitoo is responsible for processing your personal data.

Personal information is information that relates to an identified or identifiable natural person, such as your name, e-mail address, telephone number, mailing address or computer IP address.

3.1 Data you have entered

If you conclude contracts with us, fill in registration fields or give us your consent, we process the personal data you have provided, in particular the data defined in section 2.

3.2 Automatically stored data

In order to provide you with the information you need on our website, we also process the following data:

- The address of the page you visit on our website.
- The address of the website you visited immediately before (the "close")
- The date and time of your visit
- The properties of your device, in particular the operating system, the browser used and the size of your browser window.
- The IP address of your device
- The identification numbers we store on your device. This identification number enables us to recognize your device on the website. Technically, these identification numbers are stored in cookies or eTags.
- Device IDs which consist of the individual characteristics of your mobile device. Based on these device IDs, we can also recognize your device on the website. Examples of such device identifiers are
- The "Ad-ID" of the Apple iOS operating system
- The "advertising ID" of the Android operating system

4.1 Conclusion of contracts

We process your personal data when you create your personal user account, when you order products via our website or when you subscribe to our newsletter. Unless otherwise stated in the following provisions, the legal basis for this data processing is Art. 6 Para. 1 b) GDPR (performance of contract).

4.2 How the website works

On the other hand, we process your personal data in order to be able to offer you the best products, offers and content tailored to your needs on hipe.packitoo.com and to make your visit to our site as informative and enjoyable as possible. Unless otherwise provided in the following provisions, the legal basis for this data processing is Art. 6 Para. 1 f) GDPR (balancing of interests, based on our interest in offering you the most attractive website possible).

- The address of the page you visit on our website.
- The address of the website you visited immediately before (the "close")
- The date and time of your visit
- The properties of your device, in particular the operating system, the browser used and the size of your browser window.
- The IP address of your device
- The identification numbers we store on your device. This identification number enables us to recognize your device on the website. Technically, these identification numbers are stored in cookies or eTags.
- Device IDs which consist of the individual characteristics of your mobile device. Based on these device IDs, we can also recognize your device on the website. Examples of such device identifiers are
- The "Ad-ID" of the Apple iOS operating system
- The "advertising ID" of the Android operating system

5.1 Newsletter

We offer all users of our community (hipe.packitoo.com users) the opportunity to receive newsletters. To register, the user can enter his e-mail address on the registration page. Subsequently, the user receives an activation link to the specified e-mail address, which the user must visit to complete registration. In this way, the user consents to receive the newsletter. (double opt-in procedure)
The user may revoke consent at any time and without giving any reason. The easiest way is to click on the "Unsubscribe" link, which can be found in every newsletter.
The legal basis for this process described above is Article 6, paragraph 1. 1 a) GDPR (consent).

5.2 Contact via form

If you send us inquiries using the contact form, we will process the information you provide, including your contact details, in order to deal with the inquiry. In the event of further inquiries, this data will also be stored by us. The legal basis for this is Art. 6 Art. 1 b) GDPR (contract performance - processing of user data is necessary for contract performance in order to respond to your questions or requests) or Art. 6 Para. 1 f) GDPR (balancing of interests - based on our interest in processing requests from users of our website).

6.1 In general

We would like to design our websites in the best possible way. This is why we use "tracking" tools to technically improve our web offers. Tracking tools enable us to measure the use of our web offerings. In particular, we use tracking tools to collect the following information:

- What links do online users click on to other websites to reach hipe.packitoo.com?
- Which of our pages are visited when, how often and in what order?
- What information do users search for on our website?
- What links or offers do users of our website click on?
- From this information, we compile statistics that help us to understand the following questions:
- Which pages are particularly attractive to users of our website?
- Which articles are of most interest to our users?
- What services should we be offering our users?

In particular, we use the automatically collected data mentioned in section 3.2 above. The data is only stored under a pseudonym.
The legal basis for this is your consent within the meaning of Art. 6 para. 1 a) GDPR and Art. 6 para. 1 f) GDPR (balancing of interests, based on our interest in adapting the website as well as possible to the interests and needs of users).

6.2 Google analytics

This website uses Google Analytics, a web analysis service provided by Google Inc. ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website is generally transferred to a Google server in the United States and stored there. However, if IP anonymization is activated on this website, Google will first reduce your IP address in the Member States of the European Union or in other countries party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage.
The IP address transmitted by your browser within the framework of Google Analytics is not merged with other Google data.
You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent Google from collecting the data generated by the cookie about your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link (http://tools.google.com/dlpage/gaoptout?hl=fr).
This website uses Google Analytics. As a result, IP addresses are processed in abbreviated form, so that a personal relationship can be excluded. Insofar as the data collected about you is personal, it will be excluded immediately and the personal data will be deleted immediately.
We use Google Analytics to regularly analyze and improve the use of our website. This enables us to improve our offer and make it more interesting for you as a user. For exceptional cases in which personal data is transferred to the USA, Google has submitted to the EU-US Privacy Shield, https://www.privacy-shield.gov/EU-US-Framework. Your data will be processed within the scope of Google Analytics in order to protect the legitimate interests of Intervox.

Objection to data collection

You can prevent the collection and transmission of data about your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=fr

6.3 Google Adwords / Remarketing

We also use the remarketing function in Google AdWords of Google Inc, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (hereinafter "Google").
The remarketing function enables Packitoo HIPE to present ads based on the interests of site users on other sites in the Google advertising network (i.e. on Google itself, so-called "Google ads" or on other sites). For this purpose, the interaction of users on our website is analyzed, in particular that which offers the user who was interested, in order to be able to display targeted advertising to users even after they have visited our website on other pages. To this end, Google stores cookies in the browsers of users who visit certain Google services or websites in the Google display network. The visits of these users are recorded via this cookie. This number is used to uniquely identify a web browser on a particular computer and not to identify a person; personal data is not stored. Users may refuse to accept cookies by configuring their browser software. Users may also disable the use of cookies by Google by following the link below and installing the appropriate plug-in: www.google.com/settings/ads/plugin. For further information on Google Adwords and Google's privacy policy, please visit: www.google.com/privacy/ads

Data processing

We have concluded a data processing contract with Google, agreed with the French data protection authorities.
Google Adwords / Conversion Tracking
In addition, we also use Google AdWords conversion tracking from Google Inc, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (hereinafter "Google"). When you click on a Google ad, a conversion tracking cookie is placed on your computer. These cookies expire after 30 days, contain no personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and Packitoo HIPE can recognize that you have clicked on the ad and been redirected to that page. Each Google AdWords client receives a different cookie. As a result, cookies cannot be tracked on AdWords customer websites. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. Adwords customers see the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, you will not receive any information that personally identifies users. Users may refuse to accept cookies by configuring their browser software. Users may also disable the use of cookies by Google by following the link below and installing the appropriate plug-in: www.google.com/settings/ads/plugin. For further information on Google Adwords and Google's privacy policy, please visit: www.google.com/privacy/ads

6.4. Doubleclick by Google

If we use Doubleclick by Google. Doubleclick by Google is a service of Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Doubleclick by Google is designed to show ads that are relevant to you. These ads appear on our site and on third-party sites that also work with Google.
Our website saves a "cookie" with a pseudonymous identification number (ID) in your browser for Google. Google uses this cookie to recognize your browser when you visit our website (or other websites whose providers also use Double-click by Google). In this way, Google attempts to collect the following information:

- Which web pages did you visit?
- Which Google ads were displayed?
- Which of these ads did you click on?

On the basis of this information, Google selects the ads that Google shows you. You can manage the display of such ads by Google here. For more information on Google advertising, click here. For more information on Google's privacy practices, click here.
Google operates its servers in the United States, i.e. in a third country outside the EU. Google's DoubleClick service transmits your data to these servers. At present, the European Commission has not decided that the United States generally offers an adequate level of protection. However, Google has adopted the EU-US Privacy Shield Framework, which provides appropriate and reasonable safeguards. For more information, click here.
The legal basis for Google's integration of Double-click described in this section is Art. 6 para. 1 f) GDPR (balancing of interests, based on our interest in marketing the website for advertising purposes). Google collects and processes the resulting data under its own responsibility.

6.5. Facebook plugins

We also use features of Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA. By clicking on the corresponding Facebook plug-in, a connection is established between your browser and Facebook's servers. This enables you to use the various Facebook functions. The legal basis for this is Art. 6 Para. 1 b) GDPR (contract performance and pre-contractual measures).
By clicking on the Facebook plug-in, you transfer data from your browser to Facebook in the USA. At present, the European Commission has not decided that the United States generally offers an adequate level of data protection. However, Facebook has committed to the EU-US Privacy Shield Agreement issued by the US Department of Commerce on the collection, use and retention of personal data from EU member states. Further information can be found here: https://fr-fr.facebook.com/about/privacyshield.
If you have a Facebook account, the data transmitted by your browser may be linked to your Facebook account. If you do not want this data to be assigned to your Facebook account, please log out of Facebook before clicking on the Facebook plug-in. Interactions, in particular the use of a comment function or clicking on a "Like" or "Share" button, are also shared with Facebook. To find out more, visit https://fr-fr.facebook.com/about/privacy.

6.6. Personalized audiences on Facebook

We use personalized audiences on our Facebook website. To do this, Facebook pixels are embedded on our websites. This is Javascript code. These pixels generate a checksum (hash value) from your usage data, which is transmitted to Facebook, e.g. browser information. If available, the Facebook cookie is also addressed and your Facebook ID is transmitted. If you have a Facebook profile and log in to it, the data transmitted by the pixels can be used to present you with targeted, individualized advertising for Packitoo Hipe products and offers. Data from users who do not have a Facebook profile will be rejected and will not be used by Facebook. For more information on the purpose and scope of data collection, the processing and use of data by Facebook, as well as setting options to protect your privacy, please consult Facebook's data protection guidelines at https://fr-fr.facebook.com/privacy/explanation.
If you do not wish the corresponding data collection, you can object under the following link and deactivate data collection: https://fr-fr.facebook.com/help/769828729705201/.

6.7 Youtube plugins

Our website displays content from the YouTube page operated by Google. The site is operated by YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA, a subsidiary of Google. When you visit one of our YouTube content pages, your browser connects directly to YouTube's servers and retrieves the content for you to view. The legal basis for this is Art. 6 Para. 1 f) GDPR (balancing of interests, based on our interest in offering a website with the most interesting and attractive content possible).
When embedding YouTube content, your browser communicates with a YouTube server in the USA, which may record the corresponding content retrieval by your browser. At present, the European Commission has not decided that the USA generally offers an adequate level of data protection. However, YouTube (as a subsidiary of Google) is committed to complying with the EU-US Privacy Shield Agreement issued by the US Department of Commerce on the collection, use and storage of personal data from EU member states. Further information can be found here: https://support.google.com/analytics/answer/7105316?hl=fr.
If you are logged in to your YouTube account, you authorize YouTube to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account before visiting our website.
For more information on how user data is processed, please consult the YouTube (as a subsidiary of Google) privacy policy at the following address: https://www.google.fr/intl/de/policies/privacy

6.8. Vimeo plugins

We also use video integration from provider Vimeo. Vimeo is operated by Vimeo, LLC, headquartered at 555 West 18th Street, New York, New York, New York 10011. When you visit one of our Vimeo content sites, your browser connects directly to Vimeo's servers and retrieves the content for display to you. The legal basis for this is Art. 6 Para. 1 f) GDPR (balancing of interests, based on our interest in offering a website with the most interesting and attractive content possible).
When integrating Vimeo, your browser communicates with a Vimeo server in the USA, which may record the corresponding content retrieval by your browser. At present, the European Commission has not decided that the USA generally offers an adequate level of data protection. However, Vimeo is committed to complying with the EU-U.S. Privacy Shield Agreement issued by the U.S. Department of Commerce on the collection, use and storage of personal data from EU member states.
Once logged into your Vimeo account, you authorize Vimeo to associate your browsing behavior with your personal profile. This assignment can be avoided by logging out of your Vimeo account and deleting the corresponding Vimeo cookies before using our website. For more information on Vimeo's data processing and privacy policy, please visit https://vimeo.com/privacy.

Personal data will only be retained for as long as is necessary to achieve the purposes set out herein or as required by law. Data entered by you in accordance with article 3.1 will therefore be deleted no later than six years after the expiry of any retention period under commercial and tax law. Automatically recorded data, as defined in point 3.2, will be deleted or rendered anonymous after 14 months.

You have the following rights with regard to your personal data:

- Right to information,
- Right to rectification or deletion,
- Right to restriction of processing,
- Right to data portability.

You also have the right to lodge a complaint with a data protection supervisory authority regarding the processing of your personal data.

If you have any general questions or suggestions regarding data protection, please contact our data protection officer using the contact form.